Sony 55 Inch TV, Full Array, Smart, 4K XR, Android - XR-55X90K

Sony 55Inch Full Array LED TV, Smart, 4K HDR Processor XR, UHD, Android TV - XR-55X90K

Next generation picture and sound with Cognitive Intelligence

Take vision and sound to the next level with Cognitive Processor XR. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analysing images to give real life depth, extraordinary contrast and beautifully vivid colours. 

Features : 

Brand : Sony 

Model : XR-55X90K

Type : LED TV

Size : 55 Inch 

Full Array TV

Smart

4K HDR Processor XR

UHD - HDR

Dolby Atmos - Dolby Vision

Bluetooth

Android TV

More : 

Full Array contrast with lifelike depth

Our Full Array LED, powered by Cognitive Processor XR™, controls the backlight in zones to reproduce realistic contrast in bright and dark areas simultaneously. The intelligent processor sees the world as you do, enhancing pictures with real life colour and depth.

Sound from the screen, pictures and sound in harmony

Just say what you want to see with voice search

Enjoy more depth with deep blacks and extra brightness

Recreating lost texture, all your content upscaled to 4K

Intelligent motion processing for fast-moving, blur-free scenes

Bluetooth connectivity

Works with Apple AirPlay / Apple HomeKit

Dolby Vision & and Dolby Atmos